| Next Best Offer |
Identify customer with highest spending potential and target them with suitable offers to increase their overall spen |
| Early Warning Indicator |
Identify high risk customer at onset of default for proactive intervention |
| Promo Analytics |
Optimize promo strategy to determine best timing, product group andoptimal tactic to maximize profitability |
| Advanced Forecasting |
Implementing TSF to forecast budgets for businesses |
| Market Basket Analysis |
Identify ideal product combinations in order to encourage cross-sell andupsell opportunities; increasing average spend/customer |
| Customer Churn |
Implementing TSF to forecast budgets for businesses |
| New Customer Acquisition |
Acquire new customers for Finance from other BU customer base, through targeted marketing |
| Increase Customer Spend |
Increase spends per customer through targeted marketing offers |
